​​​​Matthew Tulip​

Methods of recruitment - the following or some the ways one could enter the media industry: 

• National press; an organization for journalists and others professionally engaged in the production and dissemination of news. Example: http://www.napa.org.uk

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A perfect way for any aspiring journalist to enter the industry. This can be accomplished via publication of a work either through major tabloids or news outlets such as The Guardian, The Times, The National Press etc. Joining up with these newspapers would be a great way to establish a career path within the media industry. 

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• Trade press; work within a trade journal or professional magazine (and colloquially or disparagingly a trade rag), is a magazine whose target audience is people who work in a particular trade or industry. Example: http://www.tradepress.com

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Another common example of journalistic entry into the industry, which focuses more on magazine outlets rather than typical newspapers or organized journalism. However, this is not only limited to handing out job roles related to journalism or writing, as one could serve as editor or presenter for the magazine, or even as a marketeer for the outlet.

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• Internet; the world-wide web offers an abundance of opportunities. Example: http://www.mediavolt.co.uk

 

The Internet is huge. There are countless ways for one to utilize the world-wide web in order to begin a career path relating to the media industry. It serves as perhaps ones greatest tool when looking for job opportunities or traineeships relating to media. 

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• Word of mouth; spoken communication as a means of transferring and learning new information. Example: http://www.adestra.com/next-gen-word-mouth-social-media-influencers/

 

Word of mouth is the on the ground tactic of getting in contact or interacting with those already serving within or collaborating with the media industry. It is a good way to establish personal contacts as well as form a network among individuals working in the industry. 

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• Personal contacts; emails, phone numbers and other means to get into contact or negotiations with those within the industry. Example: https://www.unilever.co.uk/news/media-contacts/

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Personal contacts can be made a through a number of ways i.e. networking, word-of-mouth, the Internet etc. These contacts could lead to discussions with ones agents in order to gain their contracts so they may have a place in your project/production. 

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• Internal promotion; being promoted within the field you work in and qualify for, to move up the career ladder so to speak. Example: http://www.hrzone.com/community-voice/blogs/learninglife/the-pros-cons-of-internal-promotion-and-external-promotion

 

Internal promotion can happen within any one particular field or company i.e. an on the ground journalist being promoted to the position of a newspaper editor, a runner on a TV-set being made a crew supervisor etc. 

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• Networking; interact with others to exchange information and develop professional or social contacts. Example: https://www.linkedin.com

 

Networking within the media industry is simply all about establishing contacts with a particular field of experts and highly marketable names. This can work in TV, film and even music, as well as newspapers and magazines. 

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• Trade fairs; attend these exhibitions from various media industrial organisations in order to make contacts and perhaps form a better networking system. Example: http://www.tradefairdates.com/Media-Advertising-Trade-Shows-Y231-S1.html

 

Trade fairs are a great way in establishing personal contacts, networking in the industry and using word-to-mouth techniques in order to gain new information and assets to your career. Events hosted by any establishment, especially media conglomerates, are recommended for attendance.